Gamble Responsibly - Gala says ACT

To mark Safer Gambling week 2020 we’ve worked with our friends at Gala Bingo to create a series of films to help their players gamble safely. 

We teamed up with the supremely talented animator Colin Hesterly to land our message that if Bingo calls it might be time to ACT. Admit, Confide, Take a break. 

The integrated campaign launched in social and digital channels in Safer Gambling week and continues to be a valuable and effective message to ensure players play safely. 

Gala Bingo has been a leading figure within the industry in its promotion of responsible gambling and the campaign was acknowledged through Gala winning WhichBingo’s Most Socially responsible operator 2020.